Not all RFID labels are created equal: Customized RFID labels for specialty applications attracted particular interest at the trade show booth—such as RFID solutions delivering perfect performance on metal or on ESD containers, meeting the exacting requirements of returnable transport items (RTIs), and easily resisting extremely high temperatures of up to 230 °C.

Johannes Becker, head of the Schreiner LogiData competence center, summarizes the current state: “The requirements in the fields of digitalization and automation keep increasing. Contactless, fast, and precise data acquisition of goods without line of sight is immensely important for customers. That’s exactly where we come into play with our tailored solutions because such a wide range of challenges cannot be met with an off-the-shelf application.”

Particularly positive was the fact that not only long-standing customers and partners were interested in the extensive portfolio, especially the tailored all-in-one solutions, but that LogiMAT also generated numerous leads. “The market is highly dynamic,” says Michael Spörl, head of strategic marketing for the Schreiner ProTech business unit, “and, going forward, RFID is going to play an even greater role in automation and digitalization than before. Obviously, we’re delighted about the opportunity to actively help shape future-proof logistics processes also for potential new customers.”